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Workshop: The Benefits of Hybrid Commerce for B2B and B2C companies

Hybrid commerce is a way for manufacturers to experiment with new products and distribution channels without risking a significant investment. Learn more about why Hybrid Commerce is a crucial strategic step for your business success and what platforms you can leverage to achieve your selling goals! In this workshop we cover:
Six dimensions of frictionless e-commerce
Four barriers to consider before embarking on a hybrid commerce project
Manufacturing case study for hybrid commerce

Enjoy watching!